Fresh LookFresh Look

Eide Bailly’s fresh look keeps a focus on connection.

We didn’t change who we are – just how we show it.

Over the past 100+ years, we’ve grown alongside our clients. And today, we’re showing up with a fresh look that reflects the strength of those relationships, the complexity of the work we do together, and the clarity we bring to every conversation.

Our new logo, like us, is rooted in real connection.

A small detail — the dots in our name — inspired something bigger. By connecting them, we created a symbol of how we work: building strong relationships with our clients and each other to create something powerful. Our new mark reflects who we are, how we show up, and where we’re headed — together.

Real impact starts with real connection. Our commitment to genuinely understanding our clients and collaborating to reach their full potential is what makes this refreshed brand so meaningful. The mark brings that promise of connection to life in a bigger, bolder way and reflects how much we care about our clients and their success.
Jeremy Hauk
Jeremy Hauk
CEO/Managing Partner
Work that matters
Everything we do is designed to help our clients perform with purpose, protect what matters, and prosper with confidence.
What Makes Us Different
Top
25
CPA firm
3.5k+
partners and staff
50+
offices in the U.S. and India
100+
years in business
Great relationships don’t happen by chance. They’re built through moments of care, clarity, truth, and genuine curiosity. What excites me most about our new brand is how the mark tells that story: it represents us and our clients coming together to create something greater. It’s not just a symbol — it’s a reflection of the success we can build together.
Jason Delles
Jason Delles
Chief Growth Officer

Speaking of connection

Have questions about the brand? Curious how we can work together? Let’s connect.